Powered by Blogger.

Wednesday, 19 January 2011

Brian McArdle, Copywriter: Business Writing: The Kiss Principle

Brian McArdle, Copywriter: Business Writing: The Kiss Principle: "“Keep it Simple Stupid” The mantra all good writers should remember. Whether you’re producing a piece of marketing material, a sales proposa..."
Posted by Brian McArdle at 10:33

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Who is...

I am Brian Mc Ardle a freelance copywriter and leading provider of writing services to marketing communications and sales departments.. What makes my service different is the time taken to understand, appreciate and refine your business message before writing. I then use this understanding to create crisp, compelling copy across the entire sales and marketing spectrum working with web and design partners to deliver; • Web sites and content • Radio commercials • Press releases • Corporate brochures • Sales copy • Opinion articles • Recruitment • Newsletters • Blogs